July 2008 turned out to be a record-breaking month for Monarch. Celebrating this overwhelming success story, the airline has confirmed that it has transported over 460,000 passengers on scheduled flights in July 2008. This figure is notably 5 percent up over the figures noted during the same time last year. In addition, the carrier has also said that this number is the highest that the carrier has seen in any single month. A close analysis of the scenario reveals the fact that the record numbers have been made possible by the new launches made by the carrier during the recent months. Notably, this list comprises the service launched by the airline from the hubs of Manchester and Gatwick to Larnaca (Cyprus) and from Gatwick to Menorca.

During the month of July 2008, the scheduled services of Monarch carried not less than 459,914 passengers. Notably, this figure is about 5.09 percent up by the figures obtained during the same time last year. For this month, the load factor for the airline was 86.15 percent, which is up by 2.67 percentage points over the figures obtained last year. Interestingly, the Internet sales percentage of Monarch was 89 percent. Considering both scheduled services and charter services put together, Monarch carried a total number of 826,815 passengers during the month of July. The said achievement by the airline has been greatly appreciated by the industry circles during a time when several other major airlines are struggling for their survival amidst soaring oil prices and economic crunch.