Announcing a significant promotional offer, Avis has come forward to offer an attractive discount over airport car rentals for its customers in the United Kingdom. To avail this offer, the customers need to pick up their hired vehicle at the beginning of the week either on Monday or Tuesday.

The strategy behind this offer is that traditionally, these days are generally known to be the slowest part in the week with regard to the number of rentals booked. By offering this discount, Avis attempts to tap into the potential holiday travel market. Inspired by this offer, many in the UK might consider leaving in the beginning of the week to save money.

The attractive holiday discount rental offer is made available at locations including Belfast International Airport, Cardiff, at Liverpool-John Lennon, London City and Norwich International. Under this offer, the charges for renting a car from a single day is priced at only £29, whereas rental charges for two consecutive days is only £44. To avail this offer, customers need to book not later than 18th August 2008. Over and above, the actual rental period must also get over by this date.

To be eligible for promotion, booking at least one day in advance is required. Most importantly, this discount does not require the customers to pay the basic rental fee and for all upgrades at the time of online reservation. The promotional offer is ideal for those planning short trips to regional destinations across the UK since the maximum rental period under this promotional offer is not more than two days.

Visit www.avis.co.uk